LinkedIn Profile Tips for Job Seekers

by Jan & Bert

This tip is part of our LinkedIn Profile tips series. For an overview of all 9 different situations and profiles we discuss, read the article LinkedIn Profile versus Resume.

This article contains tips for job seekers. Whether you are unemployed, a student or already in a job, these tips are for you.

Remark: the basis for these suggestions are the tips from "Chapter 4: How to Craft an Attractive Profile" of the book "How to REALLY use LinkedIn" (free download). So look at that chapter for more details about the tips below.

 

a.    Goal of your personal LinkedIn Profile.

Your personal LinkedIn Profile should be focused on giving potential employers more insights in what your personal expertise is and who you are as a person. They need to be inspired so they can see you filling in the actual position and also to like working with you.

 

b.    Which elements to use in your personal LinkedIn Profile:

 

i.    Websites (use “other” to write your own description):

 

1.    Personal blog (if you have one)

2.    Professional or trade organization you are a (board) member of,

3.    Charity you support

 

ii.    Summary:

1.    Part 1: share for what kind of job you are looking. Show your passion and enthusiasm.

2.    Part 2: share the jobs, projects and volunteer work from the past that are still relevant and make it clear to the reader why they are relevant for the current job you are seeking.

3.    Part 3: here you can add some personal interests to show you're a human being (this goes beyond your professional life and is hugely of interest to people if they are going to work with you)

 

iii.    Expertise:

1.    More details about past jobs with a focus on your achievements in each (still relevant) job

2.    Include ALL your previous jobs because recruiters and hiring managers will compare your LinkedIn Profile with your resume.

3.    For all your previous jobs that are not relevant anymore: just include the name of the organization and your role.

 

iv.    Education:

1.    More details about your college or university degree

2.    Include ALL your education because recruiters and hiring managers will compare your LinkedIn Profile with your resume.

3.    For all your education that is not relevant anymore: just include the name of the institution and your degree.

 

v.    Sections: use the different sections to show your background and expertise. These are but a few of them: skills, languages, projects, publications, volunteer work, etc.

 

vi.    Applications:

1.    SlideShare for showing the projects that you have done or for giving more information about yourself in a playful and creative way

2.    Behance Portfolio for video clips in which you share your expertise, give people tips or tell more about yourself

3.    Box.net for your resume, description on projects you worked on or tips (sharing your expertise)

 

vii.    Additional Information: Interests: besides what you have inserted in Part 3 of your Summary, add more (personal) interests here.

 

As you can see, there are quite some elements to update your profile.  If you want more, you can find more than 40 tips on creating an attractive profile in the book.

And also remember: it is always about building the Know, Like and Trust factor first before "selling" yourself.

 

To your success !

Jan and Bert

PS: more tips about creating an attractive profile can be found in "Chapter 4: How to Craft an Attractive Profile" of the book "How to REALLY use LinkedIn". You can download it for FREE!

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