Royalties & Charities

One of our goals is to raise 1,000,000 USD for charity.

The first step in achieving this is to give away 100% of our royalties to charities.

We also invite you to donate (any amount) to support our cause.


We, Jan Vermeiren and Bert Verdonck, are giving away our royalties to charity.

Of course it's not about royalties on the free digital version of the book, but about the royalties of the printed version.

Many people will still want to read the book on paper, give it away as a present or buy it in another language.

100% of the royalties on those sales will be donated to charity.

We are able to do this because our main business is speaking, doing workshops, hosting webinars, strategic consulting and running corporate programs. As a consequence we don't need to make money on the book.

If you want to support charities in this way, look at the "Buy Your Paperback Copy" page to find out in which languages the book is translated and via which channels it is available for purchase.

How You Can Help

When we thought about how we could get faster to the 1,000,000 USD, the answer came pretty quickly: we need to help people to earn more money (by finding new customers or a new job) or to save money (by finding new employees faster or by discovering people who could help them to get their job done quicker).

In that scenario they would have some money left to donate to charity.

So by giving the book away for free, our goal is to help people to be more successful (by earning or saving more). Hence the chances increase that they are able and willing to donate to charity.

If you have experienced some benefit from what you have learned from the book, please make a donation.

Which Charities?

That depends on you!

On a regular basis everybody who has downloaded the book will get the opportunity to nominate a charity they feel connected to.

Out of those nominations we will choose the ones that will get some financial support.

What Else Can You Do?

When you spread the word and inform other people that they too can download the book for free, you help them to be successful as well. As a consequence the chances increase they too will donate.

So, let all your colleagues, family and friends know about this book. The world changes if we share more! Give someone a gift you don't have to pay for…