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Fundamental Principle of Networking: Know, Like and Trust factor
Networking and referral expert Bob Burg is famous for his quote (from the excellent book “Endless Referrals”): “All things being equal, people do business with, and refer business to people they know, like and trust.” So in order to build relationships it is important to raise your Know factor, your Like factor and your Trust [...]
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Cartoon Know, Like and Trust Factor
Last week we wrote a blog post about the Know, Like and Trust Factor. What it boils down to is that other people need to know, like and trust you enough before they will pursue a further (business) relationship with you. Cartoonist Cora Keukenmeester was inspired and made the following cartoon for us: Enjoy her [...]
Read More... -
Fundamental Principle of Networking: Know, Like and Trust factor
Networking and referral expert Bob Burg is famous for his quote (from the excellent book “Endless Referrals”): “All things being equal, people do business with, and refer business to people they know, like and trust.” So in order to build relationships it is important to raise your Know factor, your Like factor and your Trust [...]
Read More...
